ETG Food Products Inc. has launched Naturz, a new retail ready brand of pulses, designed for consumers’ increasingly health-conscious plant-based food needs. Available now, these delicious pulses are made with nutrient-rich ingredients that contain no artificial colours or flavours
Made from natures finest plant-based ingredients that are vegan, kosher and halal, Naturz is Healthy Goodness You Can Trust.
We see a growing consumer shift towards adapting a more nutritional diet and healthy lifestyle that is driving the plant-based protein market, and Naturz is an innovation that closely follows the trend,” said Rav Kapoor, CEO of Pulses at ETG.”
“All of our globally positioned processing facilities, and our extensive portfolio of food products, are at the forefront of the world’s shift to more plant-based proteins. It allows us to reach new markets and provide a greater choice to customers across the globe. This is an important and exciting milestone in ETG’s evolution which will fuel future growth while maintaining our core focus as a vertically integrated plant-based food and ingredients company providing premium quality plant-based protein directly from the farm to consumers’ homes. Our new Naturz line gives consumers more plant-based options to choose at the grocery store and that’s tremendously exciting.”
The Naturz portfolio of pulses include: Chickpeas, Desi chickpeas, Split desi chickpeas, Black-Eyed beans, Black matpe beans, Split black matpe beans, Black matpe beans hulled, Split black matpe beans hulled, Green mung beans, Split mung beans, Split mung beans hulled, Dark red kidney beans, Light red kidney beans, Whole red lentils, Red split lentils and Split pigeon peas. While we have launched Naturz initially with 16 SKUs, we have big plans for Naturz and will be developing new and exciting products in the future. Naturz products are packaged in 2 lbs and 4 lbs retail bags.
Naturz is available at ethnic grocery retailers including Royal Kerala Foods, FoodAsia Indian Grocery, Uthaya’s Supermarket and Fateh Grocery Depot throughout the GTA in Ontario.
ETG Food Products, a wholly-owned subsidiary of ETG Commodities Inc. since August 2021, is a leading supplier of retail ready packaged plant-based food products and ingredients with brands such as Naturz. The ETG Commodities Inc. 6601 Goreway Drive, Unit B, Mississauga, ON L4V 1V6 ꞁ t 866 629 0086 etgworld.com/northamerica Company operates a state-of-the-art down packing facility and distribution centre in Toronto, Ontario, Canada that uses the most advanced manufacturing platform in the industry to supply North American food retailers and wholesalers with a full line of bulk specialty food products & ingredients, and flexible packaging solutions including white-label options, custom co-packing and private label services.
ETG buys its food products directly from farms, then processes and cleans its products through its network of 11 processing facilities across its North American footprint and ships to over 65 countries around the world. ETG's vision is to become a vertically integrated farm-to-fork platform in plant-based protein.